20 blogs by women that challenge the way you think about money
Gain a new perspective on work, money, business and the economy from women sharing their stories and others’ through these top blogs, podcasts and newsletters.
As women, we deal with a lot — to put it bluntly. Among the many ways our culture and economy put us at a disadvantage is the fact that we’re left out of conversations about money.
Luckily many women have responded to this neglect and taken financial education into their own hands. From opening up about their experiences with work to starting financial education companies that change the way we talk about money, brilliant and resourceful women are taking up space in personal finance.
We published our original round up of “personal finance blogs for women” shortly after launching Healthy Rich in 2022. I’m updating it this year with some of the original listings and lots of new shout-outs to highlight the many types of writing and thinking that can change our approach to work and money.
Add your favorites in the comments! Who are the women you turn to for stories, perspectives and advice on work and money? Who’s blog, podcast or newsletter has sparked an aha moment in your relationship with money? Give them a nod in the comments — maybe we’ll add them to the list!
Change how you think about work
What Works
Created by: Tara McMullin, author of What Works: A Comprehensive Framework to Change the Way We Approach Goal-Setting
**A post we love: “All Parasites Have Value”
What Works is a podcast and newsletter about how to navigate the 21st-century economy without losing your humanity. Author Tara McMullin is a writer and podcaster, and a consulting producer for her company Yellow House Media. She describes herself as an “autistic feminist,” and she draws on research and experience to write about what needs to change to make the future of work sustainable.
Free Time
Created by: Jenny Blake, author of Free Time: Lose the Busywork and Love Your Business
A post we love: Climbing Down the Entrepreneurial Ladder
❤️ Jenny Blake is a heart-based entrepreneur with more than a decade of experience building online brands through blogging, podcasting and three award-winning books, with Free Time being her latest. Through the Free Time with Jenny Blake newsletter and podcast, she sends weekly roundups of tips, tools and inspiration, plus interviews with guests taking an alternative approach, to help you free your time. Great for anyone craving an alternative perspective on work, but especially for entrepreneurs who want to grow your business, preserve your free time and serve others while you do it.
Boss Barista
Created by: Ashley Rodriguez, journalist and barista
A post we love: It’s Cringe That We Care So Much About “Real” Milk
Ashley Rodriguez is a Madison, Wisconsin–based journalist with a history of writing about coffee and working as a barista. BOSS BARISTA is sort of about coffee, but it’s really about labor. The publication uses the coffee industry as a fascinating and relatable inroad to explore big ideas regarding service work, collective action, empowerment and equity at work.
Women Who Money
Co-founders: Amy L. Blacklock and Vicki Cook, authors of Estate Planning 101
A post we love: What To Do If Retirement Savings Is Not Yet Enough
Women Who Money is the money bible for the working woman. Whether it's retirement planning or improving your overall financial wellbeing, chances are, there's a handful of super handy articles on the subject.
The cool thing about WWM is that it ranks its articles from “novice” to “advanced” so you can find guidance based on how much you already know about a topic. Whether you're a novice or a financial expert yourself, WWM can probably answer your questions. All of the articles are written by vetted writers and experts, so readers are always getting trustworthy advice.
Get a handle on the economy
Stay-At-Home Macro
Created by: Claudia Sahm, economic consultant, former Federal Reserve and White House economist
A post we love: We are landing this plane, softly.
Claudia Sahm is a bonafide economist who advises real decision-makers in our economy. She’s brilliant and not at all afraid to critique her industry when it makes a bad call. Her analysis went against the grain of everyone who said we were headed into a recession for all of 2021 and 2022 — and she was right. Stay-At-Home Macro (SAHM) shares economic policy and macroeconomic events. It’s not a for-dummies explainer, but it’s not so dense that the average person can’t understand. If you want to follow along with the big trends impacting our economy (not just the stock market), this is a great place to dive in and learn.
Kyla’s Newsletter
Created by: Kyla Scanlon, former options trader, founder of fin ed company Bread
A post we love: How Social Media Shapes Economic Perception
kyla scanlon is a commentator and educator dedicated to sharing fun, accessible economics education through her newsletter, Kyla’s Newsletter . In 2022, she coined the term “vibecession” to describe the growing economic discomfort happening while the economy was, in fact, improving. Her analysis taps into what you might be feeling about money but can’t quite put into words, and she connects it to the macro events that influence your experience.
Discover new perspectives on class and money
The Poverty Trap
Created by: Joan DeMartin, former environmental law attorney and current college English instructor
A post we love: Private Health Insurers Routinely Deny Potentially Life-Saving Treatments To Cut Costs
Joan DeMartin’s The Poverty Trap: Why The Poor Stay Poor In America is a newsletter about how our systems are designed in favor of the rich and against the poor, working class and middle class. This newsletter is for anyone who wants to better understand our systems and gain hope (and the tools!) to make change that benefits the common good.
The Privilege to Feel
Created by: Stephanie Land, author Maid and Class
A post we love: On enduring mental illness in poverty.
Stephanie Land is the NYT bestselling author of Maid (which was adapted for Netflix in 2021) and Class. Through The Privilege to Feel, she shares her experiences as an author (including the mental health challenges that come with suddenly becoming famous), as well as the lasting traumas of poverty and domestic violence. Maid and Class are both about enduring poverty through various challenges and stages in life, and her newsletter is a peak into Stephanie’s experience in real time as she wrestles with her changing lifestyle and fights for economic justice for all.
Frugal Friends Podcast
Owners: Jen Smith, finance author, and Jill Sirianni, financial coach
A post we love: Should You Still Be Following The Baby Steps?
If you like to listen to financial advice rather than reading about it, subscribe to the iconic Frugal Friends podcast. Hosts Jen and Jill have redefined “frugality” to eschew restriction and talk as much about preserving your time, physical space and natural resources as they do about saving money.
In weekly episodes — nearly 400 and counting — the duo talk about the nitty gritty of savings, debt payoff and money management with fun, compassion and creativity that rejects the guilt and shame of strict budgeting.
The Mindful Consumer
Created by: Cait Flanders, bestselling author, former blogger at Blonde on a Budget
A post we love: Confession: I haven't written a budget in 2 years
The Mindful Consumer is a newsletter about paying attention, asking yourself questions and making thoughtful and meaningful adjustments to your thoughts, feelings and behaviors around money. Creator Cait Flanders is a long-time personal finance writer and author of the WSJ bestseller The Year of Less. She’s a Canadian expat living in the U.K. and writing about personal finance.
Bitches Get Riches
Co-founders: Lauren “Kitty” Torres and Jess “Piggy” Fickett
A post we love: How To Start Small by Saving Small
This financial hub is sass, class and a side of wacky. Bitches Get Riches is popular for its blunt humor and advice for women everywhere on how to get our lives and finances in order. Authors Kitty and Piggy talk about a wide range of financial subjects, from money mindset to debt advice.
The Ladybird Purse
Created by: Keris Fox, author of romantic comedy
A post we love: "I am earning more money than I expected to, and I feel emotional about it.”
Through The Ladybird Purse • Opening up about money, U.K. writer Keris Fox shares open and honest conversations about money for women, creatives, freelancers and more. Posts include a mix of updates about Keris’s own financial journey and interviews with women and nonbinary people about theirs. No one purports to be an expert or tell you what to do; they just share their stories to give you a look into the diversity of our relationships with money.
The Financial Diet
Created by: Chelsea Fagan
A post we love: "You're Not Ugly, You're Just Poor": A Deep Dive
CEO and founder Chelsea Fagan started The Financial Diet in the heyday of the millennial personal finance blog to talk about money in a way that doesn’t feel scary, judgmental or boring. The site has expanded over the years with a newsletter, podcast and a YouTube channel, which now features interviews with experts and professionally-produced video essays from Chelsea. The brand offers commentary and analysis on cultural issues that touch our personal finances, as well as pragmatic guidance for every imaginable financial goal.
My Fab Finance
Owner: Tonya Rapley, entrepreneur and millennial money expert
A post we love: How to Protect Your Money from Common Cyber Scams
Focused on the needs of millennial and Gen Z women, My Fab Finance is a personal finance site from entrepreneur Tonya Rapley. Contributors write about how to become financially free. From loans or medical bills or finance books for kids, My Fab Finance is a leading blog and go-to site for women everywhere who don't know where to start on their journey to financial freedom.
(P.S. Tonya continues to share her journey through scaling a business, motherhood, divorce and relocation at Grace in The Gap with Tonya Rapley.)
Erin Gobler
Created by: Erin Gobler, personal finance writer and educator
A post we love: Is Renting a Waste of Money?
Trusted writer and educator, Erin Gobler provides a little corner of the internet for millennial women to learn how to pay off debt, cultivate side hustles and reach their optimal financial goals.
Not only does Erin provide a fully comprehensive blog, but she also offers a list of recommended money tools that she trusts to help her readers achieve their goals. Safe to say, many millennial women trust Erin with what to do next to conquer their finances.
ClearHealthCosts
Created by: Jeanne Pinder, former NYT journalist and TED resident
A post we love: The colonoscopies were free. But the ‘surgical trays’ came with $600 price tags
Founder Jeanne Pinder started the journalism company ClearHealthCosts to help people understand what things cost in health care so they can make informed choices and question the forces driving up costs. In partnership with newsrooms around the country, ClearHealthCosts investigates consumer health costs in communities nationwide. The blog shares news and advice to advocate for yourself and find low-cost health care options.
Feel less alone running a small business
Rolling in D’oh
Created by: Jenny Blake, author and entrepreneur
A post we love: There Is Only One Wish
Another one from entrepreneur ❤️ Jenny Blake, Rolling in D🤦🏻♀️h with Jenny Blake is an intimate peek into the life of a breadwinning entrepreneur living in New York City. In this subscriber-only newsletter Jenny shares fresh stories of her experiences and lessons learned as she navigates the tremendous change the pandemic wrought on her once-booming business.
Thoughtful as Moss
Created by: Kate Tyson
A post we love: A Short Talk on World Building Businesses
Artist and small business advisor Kate Tyson channels anarchistic political views through economic and business analysis and advice in her newsletter, Thoughtful as Moss. The motto for her consulting business, Wanderwell, is “Your business is a model for the world you want to live in.” The newsletter (while not connected to Wanderwell) is often an artist’s reflection on how to manifest that belief in your work and life. And subscribers also get zines!
Storefront Revolt
Created by: Katherine Raz
A post we love: The story of closing a location
Running a brick-and-mortar retail store is not for the faint of heart — but it can be a special kind of joy. Owner Katherine Raz, who opened her Tacoma, Washington–based shop just months before COVID hit the U.S., wonders if it’s possible to make a living at it. She shares her experiences through Storefront Revolt to connect with others and evade the isolation that’s so common for small business owners.
Startup Parent
Created by: Sarah K Peck
A post we love: Parenting is a Leadership MBA
Startup Parent is a community and a podcast for founders with kids. Founder Sarah K Peck is determined to radically rethink what parenting and working can look like by connecting ambitious founders for business and leadership development through a private community. In the newsletter, you’ll learn from Sarah’s sharp insight and experience about how to reject the status quo of motherhood, go beyond “hustle” advice, and rethink work and family.
Delilah Gray contributed to an older version of this post.
☀️ Want even more ways to expand how you think about work and money?
My Budget-Free Fundamentals series gives you everything you need to gain a fresh perspective on your relationship with money. In a few short lessons, you’ll gain tools to use money the way you want without relying on restriction, succumbing to shame or following advice rooted in greed. Paid subscribers have full access to this and all Healthy Rich classes.
Ahh! Thank you so much for the mention! I think "sort of about coffee" is the most apt descriptor I've ever read!
Thank you!!! I get so excited every time you put a new post out. Appreciate the resources and learnings